Mil Usos Skincare Media Contact: Kim Emery, Firefly Publicity kim@fireflypublicity.com

Mil Usos Develops Innovative Skincare for Athletes and Adventure Seekers

Santa Clarita, CA (August 20, 2024 ) Mil Usos creates ultra-adaptable products designed specifically to suit the needs of athletes and active lifestyles. Mil Usos is Spanish for “one thousand uses.” It also means "a handyman” – someone who can fix everything. Mil Usos Skincare was created to be the handyman that'll take care of all skincare needs with as few products as possible.

Mil Usos LLC is a female-founded skincare line focused on delivering elevated skincare for athletes and adventure seekers. Founder and jiu jitsu athlete, Becky Williams, recognized the need for effective, minimalist skincare that addressed “sweat acne” and other concerns arising from high contact sports. She also wanted products that were easy to transport to and from the gym, races, and other athletic events. 

She leaned into creating fragrance-free, gender-neutral, and environmentally friendly skincare products when she couldn’t find what she wanted online or in stores. Mil Usos’ products are easy to use, portable, and gentle. Mil Usos’ proprietary formulas are safe, innovative, and highly effective. Using fewer products simplifies our users’ lives and reduces their impact on the planet.

The cleansing bar and moisture balm are Made-in-USA, pH balanced, free of fragrances, essential oils, sulfates, parabens, phthalates, petrochemicals, silicones, and preservatives.

“We’re using quality ingredients for elevated skincare on-the-go. It was made specifically to suit the needs of athletes and dial in the gear of outdoor enthusiasts and travelers,” shares Mil Usos Founder Becky Williams. “Our customers can feel good about using our products - for many reasons.”

Williams’ athletic journey began at the age of seven with her first ballet class. As she grew older, she expanded her passion for movement by teaching pole dance classes at a boutique studio before relocating to Peru. There, in the heart of the Andes Mountains, Becky embraced a minimalist lifestyle, living in a simple adobe brick home without indoor plumbing, internet, or nearby grocery stores. Her days were spent outdoors, engaged in physical labor, leading backpacking excursions, and managing the community-based tour company she founded. She traveled halfway around the world to study yoga at an ashram in Lonavala, India, just before embarking on her jiu jitsu journey in late 2014. Today, she holds a purple belt in jiu jitsu and regularly switches between fighting and dance.

Williams noticed that each athletic pursuit took a unique toll on the skin. Jiu jitsu increased skin infection exposure, so the microbiome needed to be bolstered without harsh cleansers and irritating essential oils. Running often led to chafing and blisters. Extended hiking trips resulted in sunburn and bug bites. Swimming needed extra cushiony moisture. Pole dancing needed alternative methods to soften skin that wouldn't create slippage on the apparatus.

Her lifestyle also involved frequent travel, whether for races, competitions, training sessions, immersive camps, or adventure trips, often far from home. Even the transition from gym to work demanded a straightforward, high-quality personal care routine that could keep up with her active schedule.

Because Wiliams trained so hard in so many different athletic pursuits, she expected her personal care products to work just as hard. When she couldn’t find what she wanted on a shelf or online, she started a new adventure – developing her own line of multi-purpose skincare products:

The Char Goals Everything Bar Cleanser is designed to be the only cleansing product needed from scalp to toes – hair, face, and body. The one-and-done formula replaces face cleanser, makeup remover, body wash, shampoo, soap and shaving cream. It’s even safe for color-treated, damaged and fragile hair.

The Total Cranarchy Multi-Use Balm is a one-and-done formula that replaces facial moisturizers, body lotion, hand and foot cream, small wound care, anti-chafe sticks, scalp oil, lip balm and deodorant. The non-comedogenic 5-in-1 moisturizer is great for athletes, adventure seekers, travelers, and it is suitable for all skin types. Use Total Cranarchy Multi-Use Balm to soothe sunburn, windburn, heat rash, and bug bites. Deeply repair and rejuvenate skin while eliminating breakouts caused by excessive sweating.

The Scuff Love Silk Exfoliating Glove for the face and body is a 3-in-1 exfoliator, suitable for all skin types. It’s soft enough for the face but tough enough for elbows, knees and calluses. Use prevents ingrown hairs and provide a smoother shave.

The Mil Usos Heavy Lifting Bundle Deal  ($87 USD) includes the Char Goals Everything Bar Cleanser ($26 USD), Total Cranarchy Multi-Use Balm ($52 USD) and Scuff Love Silk Exfoliating Glove ($19) at Mil Usos Skincare.

To learn more about Mil Usos advanced skincare products for athletes and adventure seekers visit Mil Usos. Follow them on Instagram.com/milusos_skincare, Facebook, and watch how-to videos on their YouTube channel

Media Contact: Kim Emery, Firefly Publicity, kim@fireflypublicity.com